Hansung Enterprise Stock Surges 28.54% on July 9 Amid Patriotic Investment Campaign

According to Korea Exchange, Hansung Enterprise shares jumped 28.54% (1,430 Korean won) to 6,440 won on July 9 morning, marking the fourth consecutive trading day of gains. The food company's market capitalization recovered above 30 billion won, the minimum threshold for KOSPI listing maintenance.

The rally was driven by an online movement celebrating the company's 25-year sponsorship of a concert benefiting United Nations veterans of the Korean War. Individual investors launched a grassroots "patriotic investment" campaign across social media and online communities, shifting from product purchases to stock buying. Hansung Enterprise's official statement expressed gratitude for the support while clarifying that the company uses both domestic and international raw materials, not exclusively Korean sources.